TOKYO — MADE IN JAPAN

WE MAKE LUXURY CUTE.

Serious craft. Shameless smiles.

Crystals from Swarovski on Chappy's sunglasses. Five to eight months of Japanese craft in every piece. From Tokyo — to the world.

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01 ICONS

Start with the icons.

Pieces that make you smile from across the room — and hold up when you get close. This is TANTA in six moves.

Diamonds Chappy T-shirt 01

Diamonds Chappy T-shirt

Crystals from SwarovskiParvati® cotton 100%Made in Japan

The origin piece. Chappy in crystal shades — Crystals from Swarovski on the sunglasses and necklace of the icon crew neck.

Diamonds Chappy Luxury Mini-Tote Bag w/ Leather Detail 02

Diamonds Chappy Luxury Mini-Tote Bag w/ Leather Detail

Crystals from SwarovskiReal-leather handles & pipingMade in Japan

The all-time #1 best seller. Real-leather handles and piping, with Crystals from Swarovski on Chappy's sunglasses and necklace.

Diamonds Chappy Surfing in HELLO KITTY T-shirt 03

Diamonds Chappy Surfing in HELLO KITTY T-shirt

Official collaborationCrystals from SwarovskiParvati® cotton 100%

Chappy rides in wearing Hello Kitty® monogram surf shorts — Crystals from Swarovski on the sunglasses and necklace.

Superstar Diamonds Chappy T-shirt (v-neck) 04

Superstar Diamonds Chappy T-shirt (v-neck)

Crystals from SwarovskiParvati® cotton 100%Made in Japan

The #1 best seller of TANTA ESSENTIALS. Chappy front and center on a V-neck, stars front and back.

「I'm A Star」Diamonds Chappy Hoodie 05

「I'm A Star」Diamonds Chappy Hoodie

Crystals from SwarovskiHeavyweight cotton 100%Oversized fit

Chest, sleeves, back — all of it the main character. Crystals from Swarovski on Chappy's sunglasses.

Ladies Diamond Chappy One-Piece T-shirt 06

Ladies Diamond Chappy One-Piece T-shirt

Crystals from SwarovskiCotton 100%Women's cut

One piece, whole look. The TANTA GIRLS T-shirt dress — Crystals from Swarovski on the sunglasses and necklace.

Prices, sizes and availability live on each product page at the official online store.

02 CHAPPY

Chappy is not a mascot.
Chappy is a mood.

The bear behind the shades, watching the room. Cocky, charming, quietly polished. Wear him and conversations start themselves.

On Chappy's sunglasses and necklace: Crystals from Swarovski. Bold print, real shine. That's why cute never reads cheap here.

Cute enough to start the conversation.
Crafted enough to finish it.

Meet Chappy
Superstar Diamonds Chappy T-shirt (v-neck)
03 CRAFT — MADE IN JAPAN

Cute, taken seriously.

Macro shot of crystals
CRYSTAL — DETAIL

One T-shirt takes five to eight months — from first sketch to the shop floor, sometimes passing through more than five specialized factories, each adding its own craft.

Nearly all of the apparel is 100% cotton, soft enough to live in. It takes Japanese hands to turn Chappy's grin into a garment.

5–8MONTHS
Development per garment
5+
Specialized factories (select pieces)
100%
Cotton — across most apparel
JAPAN
Designed, sewn & finished in Japan
Crystals from Swarovski

The shine sits on Chappy's sunglasses — and sometimes his necklace. Never scattered across the fabric. Exactly where it counts, which is why it reads elegant.

Inside the craft
04 OFFICIAL COLLABORATION

TANTA × HELLO KITTY®

An officially licensed meeting of icons. Chappy and Hello Kitty®, sharing one T-shirt like they've known each other forever.

Diamonds Chappy Surfing in HELLO KITTY T-shirt

Diamonds Chappy Surfing in HELLO KITTY T-shirt

Official collaborationCrystals from SwarovskiParvati® cotton 100%

Chappy rides in wearing Hello Kitty® monogram surf shorts — Crystals from Swarovski on the sunglasses and necklace.

Bad Boy Chappy Loves HELLO KITTY T-shirt

Bad Boy Chappy Loves HELLO KITTY T-shirt

Official collaborationPuff printParvati® cotton 100%

Cute, with a bad streak. The V-neck collab finished in dimensional puff print.

Officially licensed. Details on each product page. About the collaboration →

05 ONLINE STORE

Open the moment you want it.

Black enamel gloss
ENAMEL — NOIR

TANTA — OFFICIAL ONLINE STORE The TANTA store lives online.

Every price, size and stock count lives on the official store, around the clock. Japan, New York, Chicago, L.A. — wherever it's worn, Chappy holds one standard.

Shop the official store Browse the collection

“TANTA is the fashion Santa.
We deliver happiness to the world — through clothes.”

TYLER HUNT — FOUNDER & DESIGNER, TOKYO

Our story